Press Release

U.S. Retail E-Commerce Growth Rate Rebounds in April after Soft March

comScore Accurately Reported Q1 E-commerce Spending Weeks Before U.S. Department of Commerce Released Figures

RESTON, VA, May 23, 2008 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released retail e-commerce data for April 2008, which showed that the year-over-year growth rate rebounded to 15 percent, following an increase of just 9 percent in March. Further details on April’s retail e-commerce are provided below and will be presented in greater depth by comScore Chairman Gian Fulgoni and comScore CEO Magid Abraham during a free, public webinar on Friday, May 30, 2008 at 11:00 a.m. EST (webinar details below).

Retail E-Commerce Growth Rates
Excludes Auctions, Autos and Large Corporate Purchases
Total U.S. – Home/Work/University Locations
Source: comScore, Inc.
Month Y/Y Percent Change
Apr-07 18%
May-07 25%
Jun-07 25%
Jul-07 22%
Aug-07 28%
Sep-07 19%
Oct-07 19%
Nov-07 20%
Dec-07 18%
Jan-08 12%
Feb-08 14%
Mar-08 9%
Apr-08 15%

“While the e-commerce growth rates in 2008 are softer than what we saw last year, it’s encouraging that April’s growth rate represented an increase from what was obviously a soft March for online consumer spending,” said comScore Chairman Gian Fulgoni. “One hopes that April will emerge as the beginning of a turnaround in the consumer economy and that spending will continue to accelerate as we move through the year and as the impact of the government’s economic stimulus tax rebate program begins to be felt.”

comScore Q1 2008 E-Commerce Data Once Again Accurately Predicted Department of Commerce Numbers

comScore data showed $32.8 billion in online retail spending for Q1 2008 (including auction fees and autos but excluding event tickets, in accordance with the U.S. Department of Commerce definition of e-commerce), approximately one month prior to the U.S. Department of Commerce publishing its estimate of $32.4 billion.

comScore’s data has exhibited remarkable consistency with the U.S. Department of Commerce estimates during the past seven years. Dating back to Q1 2001, the past 29 quarters of comScore’s e-commerce estimates have accurately predicted the Department of Commerce data within an average margin of variation of less than 3 percent.

comScore Chairman Gian Fulgoni and comScore CEO Magid Abraham will be presenting a complimentary review of the current trends in e-commerce and search marketing on Friday, May 30, 2008 at 11 a.m. EST. To register for the free webinar, please visit:

About comScore
comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world. For more information, please visit

More about

e-Commerce Retail