More Insights

Do Mobile Ads Even Work? New Comscore Research Says “Yes”

By now, the digital media industry is well-versed in the issues that accompany the rapid shift of eyeballs to mobile as monetization and ad spend continue to lag. While eventually we would expect for...

Choices, Channels and Convenience: Enhancing the Online Shopping Experience

In this presentation, Comscore and UPS explore what customers expect during their online shopping experience, how mobile and social are changing buying trends and how retailers can benefit by offering...