More Insights

Comscore’s Participation in 2014 Data Privacy Day

For a third year in a row, Comscore participated as a champion of Data Privacy Day, an initiative of the National Cyber Security Alliance’s Stay Safe Online campaign. There were many important topics...

vCE Audience & Viewability Benchmarks Reinforce Message: Normal is a Relati...

Over the past several years, Comscore has run thousands of studies in validated Campaign Essentials™ (vCE®) nearly every industry vertical and, in doing so, has accumulated a lot of findings about the...