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AOL Proves Audience is 3x Larger After Accounting for International and Mob...

Solving for X: The Power of Combined TV and Digital

Hulu Total Audience Measurement Across Platforms

Manish Bhatia, CRO at Comscore, and Peter Naylor, SVP, Advertising Sales at Hulu presented a study that accurately measures audiences for Hulu across the multiple devices.

Measuring Multichannel Marketing

Why Mobile-Only Audiences Are Key to Digital Publishers’ Monetization

The Global Mobile Report

Over the past several years, internet usage across the globe has increasingly shifted from desktop to multi-platform. With mobile now the leading digital platform in many global markets, publishers ne...

Comscore in Journal of Advertising Research on the Rise of the Digital Omni...

Measuring Cross Channel Shoppers Across Platforms

Online travel hits $35B

Food & Restaurants

Comscore Named to Online Trust Alliance Honor Roll for Third Consecutive Ye...

What Insurers Need to Know to Succeed in an Ever-Changing Digital Landscape

Invalid Traffic: Why it Matters and Why You Should Care

Viewability: Why It Still Doesn’t Add Up & What You Should Do About It

Security Concerns Inhibit Mobile Banking Adoption Among Older Consumers

How the “Buy Button” Can Help Fill the M-Commerce Gap

AppNexus Joins Comscore Industry Trust

The M-Commerce Gap: Why Dollars Continue to Lag Shopping Behavior on Mobile