More Insights

Comscore's Work on Online Measurement in a Privacy-Forward Future

Best opening weekend box office haul for "F9" since 2019's "Star Wars"

The Importance of Purpose Fact Pack

2020 brought to boiling point many accelerated behaviors - social media, content viewing, ecommerce to name a few, but also a mainstreaming of the idea that buying a product = buying meaning.

You Can't Cancel Culture with Kimberly Paige

App Tracking Transparency and the Future of App Measurement

LGBTQ-Themed Programming Attracts Viewers Across Key Segments

In this infographic, we look at how a selection of LGBTQ-themed TV programs and the networks they air on perform across age groups and with key lifestyle and behavioral segments.

The Importance of "Democratizing Data" with Todd Haskell

Making Joy Easy During the COVID-19 Pandemic with Julie Roehm

Targeting Gen Z

Gender Positivity: SeeHer

What’s your cookie-free targeting strategy?

Data Transfers and Standard Contractual Clauses Update

Behind the Scenes: Marketing Movies with Tim Sommerfeld

Leading Through the Unexpected with Ken Thewes

Using Data to Drive Uplifting Stories

Doing Well by Doing Good with Amanda Brinkman

What does Coinbase's digital engagement mean for cryptocurrency?

Bill Livek's keynote conversation at the 2021 TV Data & Measurement Summit