More Insights

Introducing Digital Out of Home Venue Categories in Plan Metrix Mobile

As cities reopen and consumers once are again out and about, spend on digital out-of-home (DOOH) advertising shows no sign of stopping its momentum. In fact, the DPAA estimates that 81% of advertisers...

The State of Social Media

The State of Social Media 2021 explores the platforms, categories, brands, and content steering the growth of the social media universe and internet culture and unpacks for marketers the key drivers o...