#RIPGRPs: Evolving the Metrics That Move Us Forward
Millennials Boast Huge Social Networking Growth and Engagement on Smartphon...
Digital advertising may be top media category in 2016: Report
Online Banking
Each month Comscore creates a Data Insight presentation on a different topic in digital. In this August 2015 edition, the topic is "Online Banking".
Back To School
Are Smartphones the Swiss Army Knife of the Millennial Generation
AOL Proves Audience is 3x Larger After Accounting for International and Mob...
One of today’s biggest challenges for publishers is conveying the value of their digital audience to advertisers. While an audience’s value depends on many factors, its sheer size (measured in unique...
Solving for X: The Power of Combined TV and Digital
Hulu Total Audience Measurement Across Platforms
Measuring Multichannel Marketing
Why Mobile-Only Audiences Are Key to Digital Publishers’ Monetization
The Global Mobile Report
Comscore in Journal of Advertising Research on the Rise of the Digital Omni...
Measuring Cross Channel Shoppers Across Platforms
Online travel hits $35B
Food & Restaurants
Comscore Named to Online Trust Alliance Honor Roll for Third Consecutive Ye...
What Insurers Need to Know to Succeed in an Ever-Changing Digital Landscape
Invalid Traffic: Why it Matters and Why You Should Care