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Advanced TV Targeting Early In A Mega Trend

Legal Strategy Webinar

Variety Big Data Summit: Remarks by Gian Fulgoni

As we look ahead to 2017, what trends will we see emerge for our industry? How will cross-platform media usage impact advertising, mobile, video, retail and more? Take a look at our CEO Gian Fulgoni's...

The New Digital Ecosystem: Navigating the Cross-Platform Reality

Comscore in Journal of Advertising Research on How Data Analytics, Social M...

How Advanced Currencies are Moving the Industry Beyond Age/Gender Demos

Since the earliest days of media measurement, marketers have relied on useful – but imperfect – age and gender based demos as surrogates for reaching their most desirable audiences. When you think abo...

Local TV Furniture Advertising: Advanced Targeting To Increase Store Traffi...

Reaching New TV Show Viewers with Precision

Reach vs. Ratings: Bridging the Divide Between TV and Digital Metrics

What Millennials’ YouTube Usage Tells Us about the Future of Video Viewersh...

Roku Leads OTT Streaming Devices in Household Market Share

Understanding CNN’s Unduplicated Cross-Media Audience Footprint

The CNN Cross-Media Report

Comscore and Adobe Partner to Deliver Seamless Cross-Platform Audience Insi...

Will digital ads outpace TV?

As Merger Closes, Rentrak & Comscore Push ‘New Model’ For Media Measurement

Comscore Vision

A New Model for a New Era of Cross-Platform Measurement