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Dutch Spend Half of Desktop Time Watching Videos

As online video consumption continues to increase and expand onto new platforms, video plays an increasingly valuable role in the marketing mix. Desktop remains a growth platform for video, with a 16% increase in viewers from November 2015 to April 2016...
9% - ights/Infographics/Dutch-Spend-Half-of-Desktop-Time-Watching-Videos

Russia News Websites Making Headlines for Mobile Consumption

The speed at which reporting occurs means consumers nowadays benefit from being able to carry devices to access news, in their pockets. While almost half of Russians are accessing the Internet across multiple platforms, the scales have tipped in favour...
9% - ights/Infographics/Russia-News-Websites-Making-Headlines-for-Mobile-Consumption

Germany The Rise and Growth of App Usage

App usage on Smartphones drives a growing share of user time, but brands must overcome the hurdle of users’ download habits to capitalize.
9% - ights/Infographics/Germany-The-Rise-and-Growth-of-App-Usage

Tokyo Olympics What TV Media Buyers Can Learn from TV and Market-Based Insights

Looking Ahead to the Tokyo Olympics: What TV Media Buyers Can Learn from TV and Market-Based Insights This has created a broader convergence of traditional and new platforms.
9% - ights/Infographics/Tokyo-Olympics-What-TV-Media-Buyers-Can-Learn-from-TV-and-Market-Based-Insights

Understanding the Automotive Buyer

Dealerships are closed and car shopping has drastically slowed. But this is temporary. The market will eventually return to normal with an expected overwhelming influx of in-market shoppers. Are you prepared to maximize your efforts to capitalize and...
9% - ights/Infographics/Understanding-the-Automotive-Buyer

What social marketers need to know for this years holiday sales


9% - ights/Infographics/What-social-marketers-need-to-know-for-this-years-holiday-sales

UK Leads Online Engagement across Europe

A comparison of online engagement across Europe shows that internet users in the UK spent the most amount of time online in December 2012. During the month, UK consumers spent more than 37 hours online on their PC, representing the highest of all 18 European...
9% - ights/Infographics/UK-Leads-Online-Engagement-across-Europe

Samsung Leads European Smartphone Market Ahead of Apple

The number of European mobile owners using smartphones has grown by 30 percent over the last year to 136 million smartphone users in the three month average ending December 2012. December 2012 was also the first month all EU5 countries (Germany, Spain,...
9% - ights/Infographics/Samsung-Leads-European-Smartphone-Market-Ahead-of-Apple

will-tumblr-bring-a-younger-audience-to-yahoo-sites

With the industry buzzing about Yahoo!’s recent acquisition of popular blogging network Tumblr, there have been a variety of reasons cited as motivations behind it. One of the more interesting rationales has to do with demographics. Specifically, the...
9% - ights/Infographics/will-tumblr-bring-a-younger-audience-to-yahoo-sites

Germans Accessing Social Media via Mobile Every Day has Grown 39 Percent

Social media continues to be an increasingly popular activity for German mobile users. The number of Germans accessing social networking sites via mobile at least once each month has increased by 27 percent over the year, from 14.9 million users in the...
9% - ights/Infographics/location_20523