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COVID-19 and its impact on Digital Media Consumption in India

In this presentation, we share industry-specific insights on rapidly shifting media consumption trends across the digital landscape and offer perspective to help agencies and advertisers strategically...

COVID-19 and the evolution of online consumer behaviour in India

For consumers in India who have been confined at home since March 24, 2020 due to stay-at-home restrictions, the internet has become their main channel to work, socialise, entertain, and explore the w...