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Super Summer at the Box Office

Marvelous Movies

Tablets Drive About 20% More Average Spending Than Smartphones

During the first half of 2013, smartphone dollars accounted for $6.7 billion, or 63% of the $10.6 billion in mobile commerce spending. This finding seems to defy the conventional wisdom that tablets a...

Apps Drive Smartphone Engagement, Browsing Wins on Tablets

5 Things Every Marketer Should Know About Mobile Commerce

Marketing in an Age of Social Mobility

Comscore Chairman and Co-Founder Gian Fulgoni describes how social and mobile are changing consumer media habits. The presentation includes a review of the consumers path to purchase, key trends in so...

2013 Digital Future in Focus Series

Digital Analytics: A Thirty Year Retrospective

The Evolution of Digital Advertising: From Direct Response to Branding

There's a $20 Billion Pot of Gold at the End of the Mobile Advertising Rain...

State of the U.S. Online Retail Economy Q2 2013

What's The 'Open Rate' Of Your Social Content?

Get Mobile - Now!

Kellogg’s Boosts Digital ROI to 6X with Real-Time Targeting

Comscore Online Ad Delivery Findings Featured in the Journal of Advertising...

8 in 10 Turkish Internet Users Visit Sports Sites

Viewability Benchmarks Show Many Ads Are Not In-View but Rates Vary by Publ...

Just-Eat Group Extends UK Reach by 14% When Accounting for Mobile