More Insights

Comscore Reports May 2015 U.S. Smartphone Subscriber Market Share

What Insurers Need to Know to Succeed in an Ever-Changing Digital Landscape

Security Concerns Inhibit Mobile Banking Adoption Among Older Consumers

While developing countries such as Kenya have made mobile banking an indispensable part of the country’s economy, the U.S. still lags in its adoption. Based on data from Comscore MobiLens® Plus, 65% o...

The M-Commerce Gap: Why Dollars Continue to Lag Shopping Behavior on Mobile

Comscore Reports April 2015 U.S. Smartphone Subscriber Market Share

validated Campaign Essentials (vCE) Mobile Charter Results Highlight the St...

Over the past year, we have been working with select clients to deliver mobile audience delivery data – including reach, frequency and GRPs – as part of a charter study. In partnership with our charte...

Mobile Metrix Now Features Reporting of Mobile Ad Network Reach

Teens & Older Demos Driving Gains in U.S. Smartphone Penetration

Comscore Reports March 2015 U.S. Smartphone Subscriber Market Share

Mobile In-App Ad Tagging: Become a Mobile Authorized Tagging Partner for co...

Number of Mobile-Only Internet Users Now Exceeds Desktop-Only in the U.S.

Mobile Internet Usage Skyrockets in Past 4 Years to Overtake Desktop as Mos...

Comscore Reports February 2015 U.S. Smartphone Subscriber Market Share

Uber, Lyft and Tinder Headline List of Fast Rising Apps of 2014

A Digital Update, By the Numbers

Comscore Reports January 2015 U.S. Smartphone Subscriber Market Share

Show Me the Measurement: Monetizing Mobile Apps in Today’s Competitive Ad E...

Comscore Reports December 2014 U.S. Smartphone Subscriber Market Share