#RIPGRPs: Evolving the Metrics That Move Us Forward
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Comscore and Captivate Make the Case for Incremental Ad Spend in DOOH
Will Movie Theater Companies Like AMC Survive?
Movie theaters across the U.S. and worldwide have been dealt a massive blow over the past two years. The domestic box office numbers plummeted from 2019’s box office of $11.2 billion to $3.8 billion i...
Embracing the Windy City
Unlock Additional Insights with Audience Sentiment Metrics
Football, Baseball & Politics: Philadelphia is in Mid-Season Form
Sports and Politics are All the Buzz in the Bay Area
Gain a Deeper Understanding of Your Audiences with Personas
The Punk Rock Month for Movies at the Box Office
How Quizlet Leverages Comscore Digital Measurement to Tell a Complete Story...
Sizing global sports audiences through contextual insights
Los Angeles Couldn’t Get Enough of the Game Shows This Week
Cinema Spotlight on Brad Pitt!
Comscore Predictive Audiences™ Drive Video Campaign Performance for IBM
Cinema Spotlight on Baz Luhrmann
Leveraging All Platforms to Win Over Latinx Audiences in Beauty
Leveraging New Instagram Reels Analytics to Win Hearts
Houston's Baseball All-Stars and The City Remain Hot