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Keeping Connected TV Hot

Ad-Supported vs. Non-Ad Supported OTT App Viewership Behavior

Will travel’s comeback power through despite Delta variant?

Travel took a fall when COVID-19 first hit the U.S. in March 2020. It saw a comeback during spring 2021 but slowed again in summer 2021 when Delta variant cases began to rise. The year-over-year (Y/Y)...

California Rivals: Analyzing the 2021 National League Division Series Dodge...

Understanding the Typical OTT Home

Building the Path Forward for the Future of Measurement: An Open Letter to...

The last year has placed the media industry at a crossroads, and it’s clear that the chosen path ahead is the road less traveled. The marketplace is no longer willing to settle for a measurement sourc...

Interest in Electric Vehicles Accelerates

Best Times to Post on Social: Food and Grocery Brands

Future Finders: The Future of Media Measurement with Bill Livek

Building for the Future of Measurement, Today

As More Electric Vehicles Hit The Market, Interest Accelerates

2021 State of Gaming Webinar

Media Currencies: The Past, Present, and Future

Can cookie-free audiences perform as well as cookie-based ones? Spoiler Ale...

OTT Viewership During the Pandemic

Breaking Down Bond's Box Office Success

Reach Gaming Audiences Through Predictive Audiences

Top Sports Content on Social Media: September 2021