More Insights

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S...

Trends Shaping Local Search in 2014

Digital Media Audiences Now Comprise a ‘Multi-Platform Majority’ in the U.S...

The most disruptive shift in the digital media marketplace has been the shift from desktop to mobile platforms. This is evidenced by the fact that smartphone technology was introduced several years ag...

Are Mobile Operators Asking the Right Questions of their Subscriber Big Dat...

Users Engage with Major Social Networks Predominantly via Mobile

Comscore Video Measurement Leading the Upfronts

The upfronts season is upon us and a healthy debate is ensuing about where digital video should fit into the equation. Digital video is at the center of the very real fragmentation occurring with trad...

Smartphone Market Led by Android in Software, iPhone in Hardware

Putting the Digital Advertising Future into Focus: A Q&A with Anne Hunter

2014 U.S. Digital Future in Focus

Lifting of MRC Advisory on Digital Ad Viewability Signals New Era of Accoun...

Comscore in Journal of Advertising Research on Topic of Social Media Effect...

66 Percent of Digital Media Population in Spain is Now 'Multi-Platform'

Consumers' Multi-Media Path to Purchase

Digital Analytix® Multi-Platform Awarded New Technology of the Year by Digi...

The Duplication Complex: Failing to Acknowledge the Importance of ‘Mobile-O...

Social Media Monetization in a Mobile First World

The Multi-Platform Majority is Here to Stay, and What This Means for Your W...

Comscore’s Approach to Capturing Value from Big Data Showcased in MIT Case...