More Insights

Comscore and the Role of Privacy: Context and History of Online Measurement

Comscore's Work on Online Measurement in a Privacy-Forward Future

App Tracking Transparency and the Future of App Measurement

This whitepaper explores what the future for mobile app measurement looks like for content publishers and advertisers, as these players navigate privacy changes including iOS14.5 and Apple’s App Track...

What’s your cookie-free targeting strategy?

Data Transfers and Standard Contractual Clauses Update

Cookieless Audience Targeting Partnership Series

Is your targeting strategy future-proofed for a cookie-free world? Earlier this year Comscore announced the launch of Comscore Predictive Audiences - offering privacy-friendly targeting capabilities t...

Signal and Telegram messaging apps' recent surge in engagement

Respecting Privacy in Online Measurement: Comscore's Vision

What happens to ad targeting if user tracking goes away?

Introducing Comscore Predictive Audiences

Celebrating Data Privacy Day

Global State of Mobile

How To Solve Identity & Safeguard Privacy

Ushering in the Next Generation of TV

Comscore Reaches Integration Milestone for YouTube Measurement in Google Ad...

Our Roadmap for Safeguarding Continuity in EU-U.S. Data Transfers for Comsc...

The Future of Measurement in a Cookieless World

How Comscore and LiveRamp are building the next generation of television an...