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Create a Better Digital Advertising Strategy with Actionable Insights in On...

In order for brands to have an effective ad campaign from planning to implementation and evaluation, they need to have access to the metrics that demonstrate ads are delivered successfully. While thes...

Gian Fulgoni Relishes Neverending Search For The Solution

We hear a lot about data science in advertising nowadays. But Gian Fulgoni may have been the trade’s original “Maths Man”. At university, he studied for a physics degree first and a masters in marketi...