More Insights

March is Madness in the State of Illinois

How Pursuit Channel Drove Automotive Win with Comscore TV

Social Media Monetization for Local TV

In this webinar, we shared how local stations and media sellers can gain an unmatched understanding of consumer engagement and reach across social channels.

Measuring the Future: What Companies Are Doing to Be Ready for TV Measureme...

Comscore TV, Local Measurement That Meets Modern Media Consumption

California Rivals: Analyzing the 2021 National League Division Series Dodge...

Widely regarded as one of the greatest baseball rivalries of all time, the recent San Francisco Giants vs. Los Angeles Dodgers playoff series drew quite a large viewing audience. While this presented...

Building the Path Forward for the Future of Measurement: An Open Letter to...

The Roaring 2020s: The Explosion of Multi-Platform Advertising

Future of Media Measurement Q&A with Bill Livek

A New Paradigm for Television and Cross-Platform Personification

Measuring for the Future of Media, Today

Bill Livek's keynote conversation at the 2021 TV Data & Measurement Summit

Spotlight on the Power of Minority-Owned Media

How Home Improvement Brands Can Stay Top-of-Mind With Smarter TV Buys

Navigating Limited Ad Spaces During Key Events

Massive, Passive Measurement Is A Panel-Beater

What the Recovery Looks Like in Hotels and Vacation Rentals

Relative Errors in Television Audience Measurement: The Future is Now