Audience Recommendations for Every Vertical
Understanding Creative Drivers of Online Video Engagement
Next-Generation Strategies for Advertising to Millennials
Women Spend More Time Social Networking than Men Worldwide
A look at gender differences in social networking engagement found that, across global regions, females age 15 and older spend more time social networking than their male counterparts. In North Americ...
Web-Based Email Shows Declining Engagement Among Younger Age Group in Europ...
Social Networking Visitation and Engagement by Region
Advertising Engagement: Giving Creative Credit Where Credit is Due
Across brand-building disciplines, a chorus championing the virtue of measuring engagement in ad testing grows in number and volume with the emergence of each new digital channel. I and the rest of u...
Last Exposure's Last Breath? Smart Lift Attribution Model Gives Ads The Bra...
The State of the US Mobile Advertising Industry
Maximizing Returns with Digital Media
Email Behavior Shifts in Asia Pacific
Average Time Spent Online per U.S. Visitor in 2010
European Webmail Usage by Country
Social Networking Sites Time Spent at Home vs. Work
Facebook and Other Social Networking Sites U.S. Share of Time Spent
YouTube Viewing Across Markets
Time Spent at Youtube.com and Hulu in U.S.
Auto Advertisers Go Digital: Doing a Good Job
OMMA Global-Hollywood