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Mobile Market Research
Comscore MobiLens® Plus is a market research tool that provides insights into consumers’ smartphone and tablet device preferences, demographics and key landscape trends.
100% -
ducts/Digital/Mobile-Market-Research
Audience Segmentation
Comscore Plan Metrix® Multi-Platform combines consumers’ desktop and mobile behavior with detailed information about their lifestyles, interests, attitudes, demographics and behaviors for a unified digital view.
96% -
ducts/Digital/Audience-Segmentation
Tune-In Lift
Cross-Platform Tune-In Analysis with Conversion Methodology measures conversion rates among households exposed to advertising, compared to households that were not exposed.
86% -
ducts/Marketing-Impact/Tune-In-Lift
Medición de audiencia
Cross-Platform Tune-In Analysis with Conversion Methodology measures conversion rates among households exposed to advertising, compared to households that were not exposed.
86% -
ducts/Television/Tune-In-Lift
Brand Measurement
Comscore Brand Monitor™ is a comprehensive brand and ad tracking platform that allows marketers to connect key performance indicators to sales, so they can more effectively manage their brand strategy.
83% -
ducts/Marketing-Impact/Brand-Measurement
Comscore Custom Solutions
In a complex and constantly changing world, companies need to react to the competitive environment with answers that can guide their business toward success. At Comscore, we measure what matters to you, to help you make timely decisions based on multiplatform...
82% -
ducts/Digital/Comscore-Custom-Solutions
Medición Móvil
Comscore Mobile Metrix® captures total mobile audience behavior on browsers and apps across smartphones and tablets.
77% -
ducts/Digital/Mobile-Measurement
TV Pulse
Comscore TV Pulse is the only solution to deliver local and national viewing insights for every market within 48 hours.
74% -
ducts/Television/TV-Pulse
Exact Commercial Measurement
Exact Commercial Ratings™ for each individual commercial to help you precisely understand ad exposure and creative performance.
73% -
ducts/Television/Exact-Commercial-Measurement
Medición de contenidos multiplataforma
Comscore Media Metrix® Multi-Platform provides an deduplicated view of total audience behavior across desktops, smartphones and tablets.
64% -
ducts/Digital/Multi-Platform-Content-Measurement
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