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Are mobile operators asking the right questions of their subscriber big data
With more than 50% of all mobile service revenues driven from data services in the U.S. in 2013, the demand for mobile data is exploding faster than ever before. Average Revenue Per User (ARPU) for data services have grown by 5% quarter over quarter...
33% -
ights/Blog/Are-mobile-operators-asking-the-right-questions-of-their-subscriber-big-data
comScore Innovates to Deliver Single Metric for Global Multi-Platform Audiences
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced an important audience measurement “first” in delivering a single unduplicated multi-platform global audience metric across desktop computers, smartphones and tablets....
33% -
ights/Press-Releases/2014/3/comScore-Innovates-to-Deliver-Single-Metric-for-Global-Multi-Platform-Audiences
Weborama integra validated Campaign Essentials di comScore
comScore, Inc. (NASDAQ: SCOR) today announced a global integration with Weborama that allows media buyers and sellers to measure video viewability by leveraging comScore validated Campaign Essentials™ (vCE®) metrics directly within Weborama’s platform....
33% -
ights/Press-Releases/2016/6/Weborama-Integrates-comScore-validated-Campaign-Essentials
Is LATAM Leading the Way for the Ride Sharing Economy
Despite US origins, Uber has achieved greater reach among mobile users in two Latin American countries than in the US. In this post we examine Uber’s global footprint, and highlight the impact of selected competitors in other regions
33% -
ights/Blog/Is-LATAM-Leading-the-Way-for-the-Ride-Sharing-Economy
Which Global Content Categories are Mobile First
Mobile devices account for around 7 of every 10 digital minutes in the 14 markets analysed, but smartphone and tablet share within particular content categories exhibits variances that advertisers and content owners can benefit from understanding.
33% -
ights/Blog/Which-Global-Content-Categories-are-Mobile-First
comScore to File 10K and Hold Business Update Call on Monday March 26
comScore, Inc. (OTC: SCOR) today announced it expects to file its Annual Report on Form 10-K for the year ended December 31, 2017 with the Securities and Exchange Commission (the "SEC") today, Friday, March 23, after market hours. The 10-K will contain...
33% -
ights/Press-Releases/2018/3/comScore-to-File-10K-and-Hold-Business-Update-Call-on-Monday-March-26
comScore Wins IBM 2014 Beacon Award for Big Data and Analytics Analytics Innovation
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced that the company was named winner of the 2014 IBM Beacon Award for ‘Big Data and Analytics: Analytics Innovation’ at the IBM PartnerWorld Leadership Conference in...
33% -
ights/Press-Releases/2014/2/comScore-Wins-IBM-2014-Beacon-Award-for-Big-Data-and-Analytics-Analytics-Innovation
What the comScore-Yahoo Partnership Means for vCE Clients
Today at Yahoo’s NewFront event in New York, Yahoo Head of the Americas Ned Brody unveiled details of a comScore-Yahoo strategic partnership that will provide the industry with more robust campaign measurement for video, display, and mobile advertising...
33% -
ights/Blog/What-the-comScore-Yahoo-Partnership-Means-for-vCE-Clients
Digital Analytix Focus A Simplified User Interface for Actionable Business Insights
Available to all users of comScore’s Digital Analytix® Enterprise, this new UI provides easy access to frequently requested reports and data.
33% -
ights/Blog/Digital-Analytix-Focus-A-Simplified-User-Interface-for-Actionable-Business-Insights
Social Media Engagement Flourishes in Latin America Growing 127 Percent Year over Year
comScore, Inc. today released social media data specific to Latin America from Shareablee. Shareablee is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media.
33% -
ights/Press-Releases/2014/11/Social-Media-Engagement-Flourishes-in-Latin-America-Growing-127-Percent-Year-over-Year
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