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From content and engagement to the latest reach and frequency insights across devices and screens and successful targeting, Comscore shares the latest trends and where the needle is heading in H2.
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Discover the Fall Segment Guide, crafted to help inform your ad targeting strategy this autumn.
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Audience X Science 2023
As worlds collide: impact and effectiveness in advertising to Gen Z
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State of Digital Commerce
Top 22 Insights from 2022
Fall TV Premiere Rankings: September to November 2022 in Review