#RIPGRPs: Evolving the Metrics That Move Us Forward
The webinar “The State of Social 2025: India Edition” is now available. This session maps out India’s evolving social media landscape and offers insights into the incremental value... Read more
We’re Ready for What’s Next: Why It’s Time to Evolve Measurement
Consumer AI Tool Usage - Top 5 Entities
Comscore Movies
Comscore and The Trade Desk Enable Precision CTV...
Achieving Greater Targeting Accuracy with ID-Free...
Comscore Helps FlexPoint Drive 23% Incremental...
2025 Holiday Audience Guide
What are the most visited social media platforms among Gen Z?
Banking in 2022: Digital-first or Dead Last
Online Mental Health by the Numbers
In this infographic, we analyze two digital solutions aimed at consumers: BetterHelp and Calm.
App Tracking Transparency and the Future of App Measurement
Food delivery growth driving more consumers to use digital payment methods
Global State of Mobile
Mobile continues to represent a majority of the time spent online, which has impacted the way consumers watch videos, order food, and make payments. The 2020 landscape has seen major changes, includin...
Coronavirus pandemic and online behavioural shifts
U.S. Music Streaming Giants Are Now Mobile Audience Heavyweights
From Viral to Tribal: The Next Frontier in Publishing