Currency for How Media Actually Works Today
Comscore Releases March 2015 U.S. Desktop Search Engine Rankings
Gian Fulgoni Relishes Neverending Search For The Solution
Non-Human Traffic: Why it Matters and Why You Should Care
Chances are you already know that ad fraud and non-human traffic (NHT) are big issues. But you may not know just how much NHT impacts every other performance and effectiveness metric you use to demons...
The Effect of Non-Human Traffic on Your Ad Campaign’s ROI
Mobile Internet Usage Skyrockets in Past 4 Years to Overtake Desktop as Mos...
Comscore Reports February 2015 U.S. Smartphone Subscriber Market Share
Comscore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from Comscore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for Februar...
Measurement of Fraudulent Traffic Must be Stricter
Which Social Networks Have the Most Engaged Audience?
Uber, Lyft and Tinder Headline List of Fast Rising Apps of 2014
U.S. Display Ad Viewability Rates Won’t Budge, Still at 46% in 2014
2015 U.S. Digital Future in Focus
Visa Checkout: The Right Choice for Online Retailers
The Dress: A Case Study of Flash Crowds and Invalid Traffic
Comscore Releases February 2015 U.S. Desktop Online Video Rankings
Comscore Ranks the Top 50 U.S. Digital Media Properties for February 2015
A Digital Update, By the Numbers
Comscore Releases February 2015 U.S. Desktop Search Engine Rankings
Mobile commerce growth 'on fire'