#RIPGRPs: Evolving the Metrics That Move Us Forward
In the ever-evolving and mercurial world of media currency, one thing is clear: progress starts with confidence - and confidence starts with better data. Read more
Consumer AI Tool Usage - Top 5 Entities
Comscore Movies
Comscore and The Trade Desk Enable Precision CTV Campaigns That Perform at the Hyperlocal Level
Achieving Greater Targeting Accuracy with ID-Free Predictive Audiences
Comscore Helps FlexPoint Drive 23% Incremental CTV Reach for Congressional Campaign
2025 Holiday Audience Guide
Shopping Features in Social Apps Driving the Evolution of Digital Commerce
State of Digital Commerce
Do you have your Halloween costume yet?
Halloween’s coming… and engagement with posts about Halloween costumes is increasing at a frightening rate.
At a glance: the 5 fastest growing m‑commerce apps in the U.S.
Food delivery growth driving more consumers to use digital payment methods
‘Big 3’ Holiday Days Exceed $22 Billion in Online Spending, Grow 25 Percent...
Top spending day Cyber Monday grew 24 percent to $9.8 billion, while earlier start to holiday shopping season saw online sales pulled forward to Thanksgiving and Black Friday.
Global State of Mobile
2020 State of Retail
Mobile Contactless Payments Rise to the Centre as Mobile Device Focus Grows
Global Mobile Payments Outlook