#RIPGRPs: Evolving the Metrics That Move Us Forward
TV measurement is finally having its moment in the spotlight. Not long ago, GRPs (Gross Rating Points) were the headline act built for an era when content was broadcast to the masses... Read more
2025 Holiday Audience Guide
Local Is Where Currency Begins
The Rise of AI Tools: A View of U.S. Consumer Adoption and Application
Currency for How Media Actually Works Today
Fall Audience Guide
Consumer AI Tool Usage
Shopping Features in Social Apps Driving the Evolution of Digital Commerce
State of Digital Commerce
Do you have your Halloween costume yet?
Halloween’s coming… and engagement with posts about Halloween costumes is increasing at a frightening rate.
At a glance: the 5 fastest growing m‑commerce apps in the U.S.
Food delivery growth driving more consumers to use digital payment methods
‘Big 3’ Holiday Days Exceed $22 Billion in Online Spending, Grow 25 Percent...
Top spending day Cyber Monday grew 24 percent to $9.8 billion, while earlier start to holiday shopping season saw online sales pulled forward to Thanksgiving and Black Friday.
Global State of Mobile
2020 State of Retail
Mobile Contactless Payments Rise to the Centre as Mobile Device Focus Grows
Global Mobile Payments Outlook