Closed Loop Cross-Platform Audience Reach with Comscore
The Year of the Dragon unleashes a global celebration. Check out how social media celebrated Chinese New Year, 2024 in this easy-to-digest infographic. Read more
Fast Facts: Diwali 2023 on social media
Fast Facts: 2023 Masters® Tournament
2023 Grammys at a Glance
The Wrap on the Golden Globes 2023
Retail: ‘tis the season of the bargain hunter
What social marketers need to know for this year’s...
Game on! The FIFA World Cup kicks off
Traffic to health apps has increased by 29 percent...
At a glance: the 5 fastest growing m‑commerce apps in the U.S.
Understanding the Typical OTT Home
As television and video viewing habits continue to evolve, we’ve seen an explosion in the adoption of OTT services by affluent young families. The typical OTT household is steaming more services and w...
How Home Improvement Brands Can Stay Top-of-Mind With Smarter TV Buys
Food delivery growth driving more consumers to use digital payment methods
25-34 Year-Olds are the Heaviest Mobile App Users in U.S.
The youngest users don’t always engage more on digital platforms. According to Comscore Mobile Metrix data, those between the ages of 25-34 spend more time on mobile apps than any other age segment ex...
Spain vs. The Netherlands: The Digital Football Match
Camera Content Drives Surge Among Mobile-First Social Networks in the U.S...
Smartphone Market Led by Android in Software, iPhone in Hardware
92% of U.S. Time Spent with Photos Occurs on Mobile vs. Just 25% for Portal...