State of Digital Commerce
This annual landmark report explores how the prevailing trends in web usage, multi-platform engagement, online video, and digital advertising are shaping the Canadian marketplace and what these trends mean for the year ahead. For marketers, this report will give you a 'state of the nation' on how Canadians consume the Internet to better inform your digital strategy and stay ahead of the curve.
Here is a sample of insights included in the report:
Comscore Media Metrix® Multi-Platform provides an unduplicated view of total audience behavior across desktops, smartphones and tablets.
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Mobile’s Hierarchy of Needs
Mobile and the Business Finance category in Canada
2016 Global Digital Future in Focus State of the Canadian Online Retail Market