#RIPGRPs: Evolving the Metrics That Move Us Forward
Holiday shopping promotions starting earlier and earlier
Busting 5 Holiday Shopping Myths That Come Up Every Year
State of the US Online Retail Economy in Q3 2016
In this presentation, Comscore VP of Marketing & Insights Andrew Lipsman examines the recent trends in online retail through Q3 with an eye toward what it means for the 2016 holiday season.
Advanced TV Targeting Early In A Mega Trend
Lifting The Lid On Ad Blocking And Ad Fraud
Ad Week 2016: Is precision targeting delivering on its promise?
Some believe the future of precision targeting is now and are making big bets on this path. Still, others contest it remains far too difficult to get enough scale with these tiny targets to drive mean...
Ad Week 2016: What’s needed to make data truly actionable?
Ad Week 2016: How do you evaluate quality delivery?
Ad Week 2016: What are the metrics that matter?
Q3 2016 Digital Commerce Hits $84.3 Billion, as M-Commerce Accounts for 20%...
Legal Strategy Webinar
Variety Big Data Summit: Remarks by Gian Fulgoni
The Seasonality of Sports Explored Through Digital Audience Ratings
An Inside Look at Sophisticated Invalid Traffic with Comscore’s Timur Yarna...
Oval Office to Box Office
The State of the U.S. Mobile Market
Scoring the Sports Industry
The New Digital Ecosystem: Navigating the Cross-Platform Reality