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Top tips for local newsrooms looking to expand their digital, social and local news data options and provide some best practice examples to inform their discussion on how to move forward.
How Comscore and YouTube Unlock the Power of CTV
OOH Drives Online Activation at 5x-6x Above the Expected Rate Description
Managing the Transition to a Multi-Currency Market
What is currency-grade measurement? How is the ecosystem evolving? How will the new measurement ecosystem work in practice? How will the buy-side navigate multiple currencies? What practical steps can...
Using Advanced Audiences to Drive Automotive Wins
National Broadcast TV Trends: Viewership Analysis Heading Into 2022
CTV - A Modern Reintroduction
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What’s Trending Leading Up to the Super Bowl: A National and Local Story of...
Fresh Perspectives in Measurement Innovation
Measuring the Future: What Companies Are Doing to Be Ready for TV Measureme...
How Does the Industry Prepare for an Evolving Currency and a Multi-Currency...
The Future of Everywhere: Creating a Common Audience Definition across Plat...
‘Comscore Everywhere’ Befriends Fragmentation With Cross-Screen Measurement
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