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OTT Breaks Out of Its Netflix Shell

Brand Safety: Another Case for Increased Trust & Transparency in Digital Ad...

Record 2016 at North American Box Office Proves Continued Enthusiasm for Mo...

With a record $11.4 billion in domestic box office revenue reported by Comscore for 2016, the continued relevance and viability of the theatrical experience remains unquestioned. To wit, 28 films ecli...

Mobile Matures as the Cross-Platform Era Emerges

Mobile Pushes 2016 Online Holiday Spending Above $80 Billion

U.S. Smartphone Penetration Surpassed 80 Percent in 2016

A lot has been written about how extraordinary the year 2016 was, and there’s a good chance you read some of those articles, tweets and Facebook posts on your smartphone. That’s because 2016 was also...

Smartphone Usage Has Doubled in the Past Three Years

Bringing Context to This Week’s Methbot News

Comscore in Journal of Advertising Research on How Mobile Marketing Dynamic...

Cyber Five Critical to Fighting Back from Slow Start to Holiday Season

Presidential Election Coverage Causes Huge Gains for Newspaper and Politica...

Cyber Monday Becomes First Ever $1 Billion Shopping Day on Mobile

Billion-Dollar Shopping Days Become the New Norm

Busting 5 Holiday Shopping Myths That Come Up Every Year

Q3 2016 Digital Commerce Hits $84.3 Billion, as M-Commerce Accounts for 20%...

The Seasonality of Sports Explored Through Digital Audience Ratings

An Inside Look at Sophisticated Invalid Traffic with Comscore’s Timur Yarna...

Activating Inventory: 3 Key Lessons for Publishers to Unlock Hidden Revenue